Wednesday, March 10, 2010

Gamer Grub

I was at my local university when I got hungry yesterday, but I wasn't in the mood for savory, and I needed to grab something on the fly. I walked into the little convenience store we have on campus and came across a promising snack choice - "Gamer Grub".

I've heard of this new-ish snack food through PC Gamer magazine, wherein they wrote a review (way back when) of the two available flavors: pizza and PB&J. I remembered that their reviews weren't exactly scathing, but they didn't sing the highest praises either. I debated between the two before deciding to go for the PB&J.

The "Gamer Grub" marketing ploy is pretty simple: directed straight at computer gamers, to "boost your game" with vitamins and neurotransmitters. . . Hang on - what? Neurotransmitters? As a psych student, I was a bit confused. Maybe I haven't taken the class in which they explain how they get the neurotransmitter adrenaline or endorphins into food, so I'm extremely skeptical over that whole idea. The most I can come up with is that maybe they have managed to mimic certain neurotransmitters, much in the way caffeine mimics the neurotransmitter that brings about an alert state. Of course, that would look dumb on the bag "Vitamins and stuff that mimics neurotransmitters!!" Oh, and just reading the bag, it says that it contains "Proprietary Cognitive Blend Choline" which is another way of saying caffeine, basically, and at 101 mg per serving, and 5 servings per bag, well that's about the equivalent of 5 cups of coffee. Woo! Go game boost!

Anywho, another gimmick is the no greasy fingers and no keyboard crumbs promise on the container. With the PB&J, there really IS no greasy fingers, but no keyboard crumbs? MY SO and I both agreed that was complete bull-hockey. They're there, they're just not visible. Which, in my humble opinion, makes it all the more worse, because once you forget to clean your 'board, how long will those settle in and accumulate?

All in all, "Gamer Grub" delivers a yummy snack, but leaves some promises quite un-kept. Also, I don't feel a particular "boost" in my game, even though at the moment I'm studying and not fiddling with say, Modern Warfare 2 (which I totally played last night, and to add to this side note, I also played a newer version of Teenage Mutant Ninja Turtles, which was the fun in a nostalgic kind of way! "It's pizza time!")

1 comment:

Kristy said...

Weird... for some reason PB&J doesn't sound too good. I would have gone for the pizza flavor. And that's a lot of cups of coffee!!!